Services

With broad experience in digital marketing, strategic communications, and public relations, I can offer you and your team a variety of services to elevate your brand, expand your reach, and enhance your next project. Services include:

Writing and editing

I love to write! I’ve enjoyed working with clients on everything from B2B sales content, to corporate and government blogs/op-eds, to internal communications, and more. I specialize in accessible storytelling — my goal is to translate your subject matter expertise into powerful plain language that will reach a variety of audiences. Whether you want me to create content from scratch, work from an outline, or edit existing drafts, I will work with you to ensure you love the final product.

Social media planning and coaching

Social media can be intimidating — the algorithms are always changing, new platforms become popular, and it can be hard to make sure you’re getting a return on your investment. I can work with your team to build a comprehensive social media plan, analyze your existing channels and identify key performance indicators, and provide coaching so your team can execute confidently on their own.

Strategic planning for digital and traditional media

Strategic planning is not only a critical part of marketing and communications, it’s something that I love to do. Depending on your needs, I can work with you to build a plan for digital marketing, traditional media relations, crisis communications, or a comprehensive communications plan. This process will include an in-depth discovery phase, guiding documents for plan execution and recommended timeline, and customized benchmarks for success.

Graphic design

In today’s digital-first world, bold and alluring graphic design is more important than ever. I have experience creating social media graphics and GIFs, short-form videos, logos, and other branding materials like letterhead and corporate presentations.

Social media management

Successful social media execution can be complicated — and time-consuming. I can manage your brand’s social media channels, including creating and scheduling posts, monitoring engagement, and providing detailed analytics.

Media relations

I started my career working in PR, handling media relations for a wide range of clients for the firm’s corporate, public affairs, and crisis practices. I can work with your team to pitch interviews and commentary, train your key spokespeople, and deal with incoming inquiries.

Photography

Photography started out as a personal passion, and quickly grew to become an important part of my work. If you are local to the Hudson Valley, New York, I offer several photography packages, with a particular focus on photojournalistic event coverage and portraits. For clients outside this area, I can also offer travel rates.

Audio editing

Podcasting is becoming an increasingly important medium for businesses of all sizes. Audio can be a powerful tool to connect with your target audiences and share your expertise. You can also use a content-based networking model to build leads and relationships. In addition to my design and marketing services, I also offer audio editing.

For more information about my services and rates, please reach out and set up an introductory consultation.